If paradise be the point at which divinity and the sublime coexist in perfect balance, then this collection of hand-woven rugs is true to its name. The Paradise collection's handmade rugs are created from earth-friendly hemp, are reversible, and surprisingly light to be so durable. Yet, the most amazing feature of Paradise is that it can be anywhere you want it to.Rug Features:
> Made of earth-friendly hemp fiber that is both soft and durable
> Natural-dye appearance
> Accommodates nearly any decor
Over 29 years ago, a young man in India named Mahesh Choudhary had a vision for his country and it’s weaving artisans; to become one of the largest exporters of fine hand-made carpets. He began building on this dream by forming a company called Saraswati Exports that he named after his mother which has grown from a small team so long ago to now being one of the largest vertically integrated rug producing companies in India; exporting the finest hand-made woolen carpets in the world. Saraswati has all in-house wool cleaning, spinning, dyeing, pattern designing, weaving and finishing processes commanding position in the Indian Carpet Industry.
The vision is still being nurtured with the start of Amer Rugs which gives a vital arm to the United States market; allowing exquisite oriental hand-made rugs to be directly offered from Saraswati’s gifted artisans. The exclusive all-embracing program presented in this catalog is housed in Atlanta, Georgia and will dominate the marketplace due to the quality, fashion driven innovative designs and colors of each product while being totally conscious to their customers’ needs and the artisans who make these creations.